Pricing

Straight pricing. No surprises.

Software from $149 a month. Marketing and automation quoted fixed after a free 30-minute audit. Consulting from $40k a month for the few who want the whole machine rebuilt.

The Salty CRM

Three ways in. No lock-in.

Start lean and self-serve, or have the whole thing built for you. Setup fees apply to done-with-you and done-for-you plans.

Starter

DIY

$149/mo

Bare, white-label CRM you run yourself.

  • Full white-label CRM access
  • Pipelines, calendars & messaging
  • Self-serve setup & help docs
  • Email & chat support

Pro

Done-with-you

Most popular
$249/mo

+ $499 setup

Ready-to-go templates and guided onboarding.

  • Everything in Starter
  • Missed-call text-back
  • Review & reputation engine
  • Quote-to-paid pipeline
  • Guided onboarding call

Elite

Done-for-you

$999/mo

+ $1,500 setup

Fully managed build with premium support.

  • Everything in Pro
  • Full done-for-you build
  • Custom automations & integrations
  • Priority support
  • Limited slots

Full plan details on the CRM page, including features, comparisons and demos.

Services

Audited first, quoted fixed.

Marketing, automation and consulting are scoped to your business — so the price reflects your job, not an averaged menu.

Marketing

SEO · Google Ads · websites

Scoped to your trade, area and competition, quoted fixed after a 30-minute audit. No lock-in contracts, no percentage-of-spend — you always know what you're paying and what it bought.

Automation & AI

Done-for-you automation

Priced per build: we find the task eating the most hours, quote the automation fixed, and measure the hours it gives back. First builds typically pay for themselves within weeks.

Consulting

Founder-led transformation

The full owner-independence engagement — systems, automation, CRM and management layer installed. From $40,000/month, maximum five clients at a time, by application.

Questions

Pricing, straight.

Because the honest answer is “it depends” — a solo sparky in a regional town and a 15-van plumbing outfit in Sydney need very different scopes. Rather than publish a teaser price and surprise you later, we audit first (30 minutes, free), then quote fixed. The number you're quoted is the number you pay.

No. CRM plans are monthly. Marketing and automation engagements are quoted fixed and reviewed on results — we have to earn the next month, every month. Consulting runs on an agreed engagement term.

Pro and Elite CRM plans include real build work — pipelines, automations, templates and onboarding configured for your business. The setup fee covers that one-off build so the monthly stays lean.

Pricing is quoted in your local currency (NZD or AUD) when we scope your setup — the plan prices shown are our standard rates. The audit call confirms exact numbers before you commit to anything.

Book the 30-minute audit. We'll look at your leads, follow-up, reviews, site and admin, tell you which single fix pays back fastest, and quote it. If the honest answer is “you don't need us yet,” you'll get that too.

Not sure which door to walk through?

Book the free 30-minute audit. We'll tell you which single fix pays back fastest for your business — and quote it fixed.